Branding The Presidents

Ronald Reagan

I stumbled across this awesome tumblr blog and thought it was quite appropriate to share as we come up on the election. This graphic design student took on a personal project of creating a brand image for each of the 44 Presidents of the United States. He is up to Ronald Reagan so far, and I can’t wait to see the last few.

Ronald Reagan

Gerald Ford

Lyndon Johnson

Images via tumblr

Site Launch – Mary Michael Patterson

Mary Michael Patterson

Mary Michael Patterson is still a holdout and doesn’t have a facebook profile. So we were happy to help her establish an online presence with a personal website. This is another one of those sites that fits so well into a clean white background. The beautiful photography by Laura Marie Duncan captures Mary Michael’s personality perfectly, all we had to do was put the puzzle pieces together.

Mary Michael Patterson

Mary Michael recently made her Broadway debut in ANYTHING GOES, and will be performing in a production of WHITE CHRISTMAS this winter. Be sure to take a listen to some of her gorgeous audio tracks, and maybe if enough of us email her, we can get her to finally join facebook.

Mary Michael Patterson

Site Launch – Damask Love

Damask Love

Recently we have been doing lots of work developing WordPress themes for bloggers, and this weekend we launched our most recent project. Damask Love is a beautiful site run by Amber Daigre out of Miami, FL. It is your one stop shop for all of your creative stationery needs.

Damask Love

Go take a look at the site and see all of the awesome new things that Amber is doing. She sells custom stationery through her Enveloped page that will deliver you new handmade cards every month. Previously, she was using Blogger, and we wanted to make a seamless transition from that service over to WordPress. All of her old posts and comments have made the transition, and all of her followers seem to really love the new look. Go take a peek and show her some love if you like what you see!

A Site for Sore Eyes – Andrew Keenan-Bolger

Andrew Keenan-Bolger

I love the trend of super simple, yet highly functional websites. Clean white backgrounds, pretty photos, and clearly laid out content are just so refreshing to look at after you have been bombarded by some of the flash of an over complicated design. Andrew Keenan-Bolger has a strong and varied online presence, but his personal website keeps it simple.

Andrew Keenan-Bolger

Based on one photo and a carefully chosen font, you already know a ton of information about Andrew as a performer and as a person. From his own blog to his critically lauded web series, Submissions Only, Andrew is all over the web and is one of the faces of Broadway’s digital future. If you are in New York, you can catch him playing Crutchie in NEWSIES on Broadway.

Andrew Keenan-Bolger

Site Re-Launch – Jessica Hershberg

Jessica Hershberg

Jessica Hershberg has been our client for a while, and her site was one of our first sites that everyone saw and said “I want my website to look like that.” Matt Murphy took some amazing photos and gave us such a beautiful frame to work within.

Jessica Hershberg

With this re-launch, Jess really wanted simplify her site down to the essentials. Just a quick, beautiful, glimpse at her as a performer and a way to get in contact with her. The “Less is more” approach really works, and I can’t wait to see where her career heads next!

Jessica Hershberg Resume

 

Site Re-Launch – Chelsea Costa

Chelsea Costa

A big day today! Chelsea and I are opening a show tonight in Hollywood, it’s my birthday, and we just re-launched Chelsea’s personal website! This site was a big new endeavor for us with lots of cool animation and fancy code. Head over to the site and click around a little bit and you will see what I mean!

Chelsea Costa

Thanks to Nick for doing some awesome work with this one, and thanks to Chelsea for all her design input. And if you are in LA, come see URINETOWN!

Chelsea Costa

Writing a biography

Ghostwriter

Ghostwriter

The hardest part about filling your website with content is not picking which pictures to use or what videos to display; it is writing your own biography. A biography on your site gives the viewer a snapshot into your life that your resume credits don’t provide. Sure you could just fill it with a list of your most impressive professional accomplishments, but it is better to give it a personal touch that lets the user know who you are as a person.

So often clients of mine have trouble writing their own bios (there’s a joke in there somewhere about actors always talking about themselves, but I digress). If you are having trouble writing a few paragraphs that sum up your personal or professional life so far, do what the pros do and hire a ghostwriter. Pick someone who knows you really well, like your Mom or your best friend, and have them write a bio for you. It keeps you from getting hung up on details and helps take your own personal bias out of it. If nothing else, it gives you a starting point that you can edit later. Unless you have an actual ghost from a 90’s TV show writing it for you, then just do whatever he says.